Referencing Styles : Harvard 1. Using the business economics concepts taught in the module, discuss the following statements: a. The Apple mission statement: “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced iPad 2 which is defining the future of mobile media a … View More 1. Using the business economics concepts taught in the module, discuss the following statements: a. The Apple mission statement: “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced iPad 2 which is defining the future of mobile media and computing devices.” (20 marks). [Hint: Students are advised to include the following concepts in their answer – market structure, business organization, globalization. Empirical evidence from the actions of the company should also be included. Relating the question to additional concepts from the module would lead to a better answer] b. The AA May 2017 fuel price report: “Unleaded prices have fallen 2.4p from 118.7 p/litre to 116.3 p/litre. Diesel prices have fallen 3.1p from 120.5 p/litre to 117.4 p/litre. The price difference between diesel and unleaded has fallen to 1.1 p/litre.” (20 marks) [Hint: Students are advised to include the following concepts in their answer – demand and supply, types of goods, macroeconomics. Hypothetical examples should also be included. Relating the question to additional concepts from the module would lead to a better answer] c. “All parts of the economy are growing – but the government still has a huge amount to do by continuing to create jobs and supporting businesses to grow”. (20 marks) [Hint: Students are advised to include the following concepts in their answer – competition policy, fiscal policy, supply-side policies. Empirical evidence from the UK should also be included. Relating the question to additional concepts from the module would lead to a better answer] (Learning Outcomes 1,2, 3 and 6) 2. Managers are required to make decisions about a firm’s finances. Discuss using the accounting and finance concepts taught in the module. (20 marks) [Hint: Students are advised to include the following concepts in their answer – Financial Statements, Financial planning, and control, capital budgeting. Module Code Module Title Summer 2017 Coursework Brief GSM LONDON Page 4 of 15 Hypothetical examples should also be included. Relating the question to additional concepts from the module would lead to a better answer] (Learning outcomes 4 and 5) 3. a. Choose one financial statement from the list on GSM Learn, and calculate five (5) financial ratios, one each from the following categories liquidity ratio, market value ratio, asset management ratio, debt management ratio and profitability ratio for the year 2014. Then analyze these ratios either by comparing it to the industry average, or a similar company or earlier years for the same company to determine the health of the company by deciding if each ratio is either, good or poor. In your answer, identify the sources of your financial statements. (8 marks). [Hint: Financial ratios.] b. Suppose Gary decides to deposit $700 each year for three years in a savings account that pays 8% interest per year. If Gary makes the first deposit one year from today, how much will be in the account immediately after he makes the final deposit in year 3 (6 marks) [Hint: Discounting.] c. Two projects being considered are mutually exclusive and have the following projected cash flows Read Less
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