Referencing Styles : Harvard Assignment question 1 (50 marks): You are required to select a public listed company in any industry and jurisdiction to discuss the challenges and problems that the company is currently facing. In your discussion you should also provide any potential solution to mitigate the challenges and problems that the company is encountering. Assignment question 2 (50 marks): PencilPal Ltd(PP) specializes in making unique plastic pencils and have been doing so for a decade. The unique feature of unbreakab … View More Assignment question 1 (50 marks): You are required to select a public listed company in any industry and jurisdiction to discuss the challenges and problems that the company is currently facing. In your discussion you should also provide any potential solution to mitigate the challenges and problems that the company is encountering. Assignment question 2 (50 marks): PencilPal Ltd(PP) specializes in making unique plastic pencils and have been doing so for a decade. The unique feature of unbreakable lead allows PencilPal Ltd to have an edge over its plastic pencil competitors. PP has dominated 35% of the local market share based on recent market report. PP has done the market survey and the research has shown that the selling price of the plastic pencil at 55 cents per unit is widely accepted by their existing customers. The management received a special order from a customer ordering 3D pencils, which is a unique 3D printing plastic colour pencil of which the customer is willing to pay S$3 per unit. Based on the estimation, the variable cost for one 3D pencil will be S$2.40. The variable cost is higher because of the special feature of 3D effects when using the colour pencil. Besides that, the complicated manufacturing process for 3D printing requires a longer time for production. With the capability of the existing machine, the production output will be 40 units of 3D pencils per machine hour. The customer has ordered 100 thousand units. Besides, PP has to incur Twenty Thousand Singapore Dollars to purchase a 3D printer especially for the special order. Currently, they are using a special moulding machine for making their products. The machine is capable of producing 100 plastic pencil per hour. Read Less